Could you be missing out on your dream rental home ?
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- 30th Sep 24
You might have heard about Build to Rent, but do you understand what it entails and how it can benefit you as a customer? Now is the perfect time to get informed about the advantages of this modern way of living, understand some of its upsides and debunk the myths that surround it. For unparalleled convenience, flexibility, and community perks, there is nothing like it, which is why the sector has experienced significant growth, with investments totalling £1.2 billion in Q2 2024 according to Savills. In fact, in major cities, Build to Rent homes are rented out 25% faster than pre-pandemic, with the average time to let a Build to Rent home in 2024 being just 24 days.
We speak to Anne-Marie Brown, the Founder of Love to Rent, the first and leading digital marketing platform exclusively for Build to Rent, to find out how this innovative housing model is reshaping the rental market and delivering exceptional value to customers.
Q: So, what is Build to Rent and why should I care?
A: The sector has been built quite literally to serve the needs of modern renters. But the homes are more than just places to crash. They are purposefully designed communities that offer high-quality, professionally managed apartments and houses with a range of amenities like gyms, co-working spaces, and communal areas. The customer can decide the level of amenity required, offering something for most price budgets and preferences. Build to Rent developments prioritise convenience, security, and a sense of community, making them appealing to young professionals, digital nomads, older generations and families alike. With flexible leases and consistent management, Build to Rent offers a more reliable and hassle-free rental experience, which is especially valuable in today’s competitive housing market.
Q: What are the main differences when compared to the private rental market?
A: Unlike older rental properties, Build to Rent developments are designed specifically with the customer in mind, providing high-quality, energy-efficient homes with flexible leases and added conveniences. These purpose-built communities cater to a range of needs, from allowing residents to personalise their spaces and bring pets to offering the freedom of long-term tenancies. With professional management and a host of amenities, Build to Rent allows renters to take full control of their living experience, offering a level of service and flexibility rarely found in the private rental market.
Q: I’ve heard Build to Rent is more expensive. Is that true, or am I just missing something?
A: This is a common misconception and one that can easily be explained. If you compare a like-for-like property, Build to Rent may appear to be more expensive at first glance. However, this comparison is misleading because most Build to Rent developments offer inclusive packages. This could be that social events, gym memberships, super-fast Wi-Fi, and even on-site security are often included, which removes the hassle of budgeting for separate costs. When you also factor in dedicated maintenance teams ready to address any issues, it becomes clear that the overall value offered by Build to Rent far exceeds what a traditional rental may provide. The convenience, time saved, and peace of mind can make Build to Rent not only competitive but more cost-effective in the long run.
Q: Is Build to Rent just aimed at young professionals in city centre apartments
A: While it started off this way, the sector has expanded significantly and is poised for even greater growth, particularly in the single-family housing (SFH) market. As demand for more space and suburban living increases, Build to Rent developments are increasingly appealing to families, couples, downsizers and individuals seeking these options.
Research from Knight Frank highlights the scale of this opportunity, showing that nearly 50% of privately renting households in the UK are located in suburban areas, yet only 0.4% of these households are currently served by SFH developments. With predictions that the Build to Rent sector could grow to account for up to 35% of all privately renting households, single-family housing is expected to double in the next two years, marking a significant shift in the rental landscape.
Q: What’s the lifestyle vibe of Build to Rent? Am I going to get FOMO if I don’t go for it?
A: In a word? YES. Build to Rent was created for living, not just existing. We’re talking curated social events (think BBQs, movie nights, and rooftop yoga), stylish co-working spaces, and a community of diverse people all in one place. This is a modern, forward-thinking concept and designed to foster connection and a lifestyle that goes beyond the walls of your home. With on-site amenities like gyms, lounges, and pet-friendly policies, Build to Rent developments offer something far more valuable than just a place to live—they create a sense of community and connection. These spaces are thoughtfully designed to promote social interaction and foster a welcoming environment, which can significantly enhance residents' overall well-being.
Don't just take our word for it - find out for yourself what Lynn-Marie & Ben think of their new rented home.
With quality rented homes nationwide - start your search here
Albion Place: Located in Salford, close to Manchester’s vibrant city centre, this development offers a range of 2 & 3 bedroom homes and 1 & 2 bedroom apartments exclusively to rent. Ideal choice for couples, working professionalsand families who enjoy the urban lifestyle with lots of opportunities on your doorstep. With 168 homes and apartments to rent, this development offers a perfect community and place to call.
The Gateway: Located 1 mile outside of Manchester’s bustling city centre, this development offers a collection of 2, 3 & 4 bedroom homes and 2 bedroom apartments exclusively to rent. Enjoy living in a prime location where a vast rangeof employmentopportunities, cafes, bars and restaurants can be explored. Allyear round, you can benefit from various fun days out with events and activitiesavailable on your doorstep. One of the UK’s busiest train stations, ManchesterPicaddily, is a 20 minute walkaway, providing excellent connections tosurrounding areas and further afield.